Route Gong Feature Requests to Product Board

1. 1

   Configure Gong to flag calls when reps use tracker keyword "feature request"

2. 2

   Set up Zapier to pull flagged call snippets daily

3. 3

   Parse call transcript for feature keywords using Zapier AI formatter

4. 4

   Log to Google Sheet with columns: date, customer, feature, urgency, call link

5. 5

   Post weekly summary to #product Slack channel

Template outline

The structure to recreate in your own workspace. Field names and thresholds are starting points.

Zapier Flow:
1. Trigger: Gong > Tracker keyword detected ("feature request")
2. Gong: Get call details and snippet
3. AI Formatter: Extract feature name and urgency from snippet
4. Google Sheets: Append row (date, customer name, feature, urgency, Gong link)
5. Schedule: Weekly digest to Slack using Google Sheets > Slack formatter